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Welcome back to Matomo, your privacy-first analytics platform.

Open analytics platform

Here's what's new in Matomo

New: AI Chatbot Tracking - Content Requests

Gain deeper visibility into how AI chatbots interact with your content. See which pages and documents AI systems access, compare AI and human content engagement, and identify content that attracts different levels of interest from each audience.

New: Dark Mode is here

Switch between Light and Dark themes from your Personal Settings to suit your workspace. Your preference is saved to your profile and follows you across devices for a more comfortable, accessible Matomo experience.

Improved Segment management

Managing segments just got easier - star your most important segments for easier access and manage all segments from a new centralised Segments page with at-a-glance KPIs and quick actions.